BOSQAR INVEST Launches New Group Website

The new website boasts a streamlined, user-friendly design showcasing BOSQAR INVEST’s operations and strategy.
It was developed in collaboration with the Bruketa&Žinić&Grey agency.
The site will be a singular point for regular updates on company news and updates, industry insights, and strategic developments.

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Zagreb, Croatia, March 3rd, 2025 - BOSQAR INVEST (BOSQAR d.d. – ZSE: BSQR), a fast-growing CEE company builder and perpetual capital provider, has launched its new corporate website.

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The web page offers a clear, modern interface, improving access to insights across BOSQAR INVEST’s four business verticals: Mplus (BPTO), Workplace (HR), Eplus Ventures (eCommerce), and Future Food.

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David Asael, head of web development and Davor Bruketa, creative director at Bruketa&Žinić&Grey, noted that the site was designed for optimal readability and responsiveness.

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"When designing the new BOSQAR INVEST website, we were guided by the vision of creating a sophisticated digital experience that puts content and portfolio at the forefront – presented clearly and elegantly. Instead of a classic corporate aesthetic, we opted for an approach that combines striking visuals, abstract elements, and an airy layout, allowing the content to breathe and remain equally responsive across all devices, from wide screens to mobile devices.

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“Gold, a symbol of success and prosperity, was a key motif in the brand’s visual application on the new website. However, instead of using it overtly, we implemented it subtly – through micro-interactions and the dynamics of animation that users discover intuitively by moving the cursor and scrolling. This creates the impression that ‘everything we touch turns to gold,’ reflecting the essence of BOSQAR INVEST – vision, strategy, and success," Asael said.

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BOSQAR INVEST will use this new platform to continue providing timely updates on company developments, market insights, and key announcements.

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Visit www.bosqar.com to explore the new website.

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About BOSQAR INVEST:

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BOSQAR INVEST (BOSQAR d.d., together with its subsidiaries) is a European leader that operates in the industries of business process and technology outsourcing, information technology, employment services (HR), eCommerce, and Food.

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With an innovative business model, BOSQAR INVEST accelerated its expansion on the market with intensive organic growth and an M&A platform. Through its buy-and-build strategy, it has acquired 84 companies since 2016. BOSQAR INVEST is focused on improving the profitability and operations of each of its acquired companies through its standardized operational models that result in significant organic growth of all companies inside the Group and the Group itself.

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Today, BOSQAR INVEST operates through four business verticals: the BPTO business vertical (brand: Mplus), the HR business vertical (brands: Manpower and Workplace), the eCommerce business vertical (brand: Eplus Ventures), and the Food business vertical (brand: Future Food). All business verticals are focused on shareholder value creation through a commitment to best practices in digitalization, structured key accounts management programs, rigorous financial stability and cash management, strong and dedicated management teams, and a focus on results.

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In its ownership structure, BOSQAR INVEST brings together pension funds, institutional investors, international private equity funds, development institutions, and private investors. The BOSQAR INVEST business community consists of over 15,000 employees, and the group`s companies operate from 20 countries around the world.

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